Real Estate Domain Names for Sale – Luxury Real Estate Marketing

Posted on February 28, 2013 by editor

….. and many more. Please click to inquire about any of these premium Real Estate Domain names.

A Luxury Domain Name conveys your message/brand at a glance. With the right Domain, you can establish an elite brand and position yourself as a Leader in your market. If you are the leader in your market, make sure you own your domain to protect your competitive advantage. If you are a serious agent looking to challenge the tops in our field, you need to Own Your market. What’s a stake? Clicks, Leads, Sale, Mind-share & Market-share! Own Your Market

How to Choose a Real Estate Domain Name….

Posted on June 30, 2012 by editor

Buy the Best name you can afford. With Over 90% of all buyers and sellers staring their search online, a great Real Estate Domain Name is a Must! Remember, the value you provide flows through your Domain name. And, if you sell Luxury Homes, It’s time to upgrade to a Luxury Domain name.

Joe Salcedo at Inman/Next recently wrote a good piece about how to pick a real estate domain name.. Check out the article here

Here are a few of tips:

Location, Location, Location — Your site’s domain is your location on the Internet. Put thought and a serious budget toward your domain name before building anything (website). You will save hundreds of hours and thousands of dollars in marketing costs.
Avoid branded names. (Unless you have a a six-figure marketing budget.)
Buy generic names that the general public would be attracted to. (ex: Luxury + Home / Property + Location, etc.) Do not attach your name to your domain.
Think keywords; This means what you would search for in google if you didn’t know your personal or company name…ex: I want to see Luxury Homes Aspen so that is what I would enter into a search engine. Matching Domain = LuxuryHomesAspen.com
Always buy .com
If the domain you like is available for registration price at GoDaddy, think very hard before you buy. This is a bad sign. You are not saving money by getting a domain at register price. Either the name has limited potential traffic or you’re acquiring a misspelling.

A good domain can make you a trusted source Ex; LuxuryPropertyNewYork.com = trust & clicks due to the relevance, quality & resonance of the Domain Name.

Top Places to Buy aftermarket Domain Names:

DomainNameSales.com has some of the most premium inventory of aftermarket Domains
LuxuryPropertyDomains.com — for all things “Luxury.” Luxury Homes, Luxury Properties, Luxury Property Domains…
RealEstateDirectory.com has an extensive portfolio of geo-targeted Real Estate Domains names. They don’t sell often but for $xx,xxx – $xxx,xxx you might be able to work something out.
Sedo.com
Afternic.com

And remember what Fred Wilson, VC said a couple of years ago: “Be prepared to pay up for a good domain. It is very unlikely that you’ll find a good domain name these days for less than $10k”

This week’s Top 10 Domain Name Sales…

Posted on May 17, 2012 by editor

1.     Ahha.com                $112,000
2.     Resultados.com        $80,000
3.     W.to                          $53,000
4.    FitnessGuru.com      $45,000
5.    Zimbabwe.com         $42,500
6.    WinterBoots.com       $36,000
7.    BlackHearts.com        $33,000
8.    Apps.net    €24,100 = $30,607
9.    Malnutrition.com      $28,000
10.   Mara.com                  $28,000

Sales of Interest:
SummerCamp.net $5,500
ExclusiveCollection.com $4,188
ConservativeNetwork.com $2,488
KitchenByDesign.com $4,000

Financial Domains sales this week:
4Finance.com             $26,000
InstantCapital.com     $14,500
PrivatePension.com      $11,000
FinancialMedia.com      $6,000

Career and Job Domain Sales this week include:
CruiseShipJobs.com $17,000
BecomeANanny.com $11,500

(Reported Domain Sales – May 7 – 13th, 2012)

Read about all the reported sales this week at DNJournal

***DNJournal produces the most respected Weekly / Verifiable Domain Sales Report. Remember, the majority of transactions are never reported, including many of the biggest Domain name sales that are often subject to non-disclosure agreements. These sales are for Domain names ONLY.

This Week’s top 10 Domain Sales…

Posted on March 22, 2012 by editor

1. Channel.com $125,000
2. CheapVacations.ca $47,000
3. PlatformGames.com $36,000
4. Sportbekleidung.de(“sportswear” in German) €25,000 = $33,000
5. Instant.ly $32,000
6. OnTime.com $25,000
7. Others.com $23,000
8. OnlinePoker.co $22,000
9. Hopster.com $20,000
10. MIA.com.au $17,400
A few RealEstate and Home-related sales….

MiamiFloridaRealEstate.net $7,500
MiamiFLRealEstate.net $1,500
RealEstateDoctor.com $2,000
YorkCarpetCleaning.com $9,000
HighriseWindows.com $7,800
SmartButler.com $5,556
UrbanStay.com $5,280
EnglishInteriors.com $2,188

Other interesting sales this week….

CostumesForHalloween.com $16,500
VacationPackages.ca $15,000
Tennis.us $7,500
FlowerTower.com $5,280

Read about all the reported sales this week at DNJournal

Lifetime Value of Luxury Real Estate Clients — $500k+

Posted on March 20, 2012 by editor

The resources you use to generate leads and satisfy your luxury clients is an investment in the lifetime value your business. Here’s an example of the lifetime value of a Luxury Real Estate client….

Assume that the average sales price of the luxury home sale – either as a referral or a direct sale -is $2 million. Assume that the average commission of on a sale like this is $27,000 (after splits, etc.) Let’s also assume that the number of times this client is going to buy or sell from you over the next 10 years is 2. And let’s also assume that this client is going to give you 2 referrals per year. That’s about $59,000 per year in commissions from this one client. At the end of 10 years, this person is going to refer $594,000 worth of business in commissions. Now, imagine if this client were sending you two, three, or four deals a year? How can you grow your referral business? (Read more here &/or buy Jack Cotton’s best-selling book, Selling Luxury Homes.)

You can clearly see that whatever resources you use to generate leads and satisfy your luxury clients is an investment in the lifetime value your business. How are you marketing and developing your luxury brand to cater exclusively to luxury buyers and sellers? As the above example shows, paying to find. reach and acquire the right customers is of vital importance to your business. Start with your domain name… Buy a Clear, Descriptive, Category-defining Luxury Property Domain Name. What’s the value of a click if it brings you a luxury home buyer?

Joe Salcedo of Chase Int’l said “…one thing I learned that I wish I knew when I started: invest in the best domain you can find. It’s worth it. It’s market defining. It’s instant respect. And because a successful real estate site is achieved through great content and marketing it, a solid domain name can cut your marketing expenses by half.” –

————

Forget CPC and CTR: It’s Lifetime Customer Value That Matters Most
If we can identify channels, campaigns, media or propositions that deliver “better than average” customers we can begin to see how much more profitable they are and decide how much more we should be spending on them.

In fact whatever resources you use to generate leads and satisfy clients is an investment in the lifetime value of clients and your business. Read more at the FragerFactor...

Value of Clients — More Than One Commission

At some point, buyers will become sellers. And sellers often have other properties they would like to sell. Regardless of whether they are buyers or sellers, new clients can become repeat clients.

In every business, including real estate, referrals represent the most significant source of new business.

Whatever resources you put into developing and maintaining referral systems are investments in the lifetime value of clients. In fact, whatever resources you use to generate leads and satisfy clients are similar investments. Read more

A powerful web presence is a Must!

Posted on March 15, 2012 by editor

“With more than 90 percent of consumers searching for property on the Internet, those real estate service providers who do not strive for search optimization and a powerful web presence will lose ground regardless of their solid local reputations and decades of experience.” –PCMS Consulting

Start with your Domain name …A great exact match real estate domain name will allow a total stranger the ability to understand exactly what the website is going to be about without ever visiting the site. There is a pre-expecation of what someone will find at LuxuryPropertyNewYork.com, LuxuryCondosVail.com, WaterfrontPropertyCalifornia.com. Fill with relevant content and you instantly become the authority.

Are you ready to move your Real Estate career forward, and Add credibility and value to your Real Estate marketing presence? Today’s successful businesses have to have a strong online presence. Buy a Clear, Descriptive, Intuitive, Category-defining Domain Name today. LuxuryPropertyDomains.com has an exclusive collection of the best Luxury Property Domain names available.

Why $10,000 For A Domain Name Is Still Cheap

Posted on March 12, 2012 by editor

Domain names continue to rise in value. Here are a few articles about domain advice and pricing guidelines….

Why $10,000 For A Domain Name Is Still Cheap

Domain names are now an integral part of any business. Whether the use is primarily for email, a company website, or part of a marketing campaign anyone starting a business must secure a domain name.

“The difference between a domain name and other marketing expenses however is you are acquiring a presence which help future customers define you, not leasing one.

Owning a premium domain has become expensive with the average price of a domain name hovering around anywhere between $5,000 and $20,000 however how expensive is this?”

The real question is not how much a domain name costs but how much value the right domain name can bring to your business…….Read more at .BusinessInsider.com

Successful VC Advises: Spend Up to $50k on a Domain Name

“We’ve noticed the average price of a good domain has risen fairly dramatically in the past year. We used to advise companies to spend $10k or less on a domain, then we upped that recommendation to $25k. We recently upped it again to $50k.” –Fred Wilson , VC 2011

How much should I pay for a Real Estate Domain name?

Remember, Florida Realtor Tim Ryans’ advice: “A great website with the exact match domain name will give you, as a listing agent, INSTANT credibility. It is as though you are the expert and you are a 4th generation listing agent in that community”. His formula for how much to spend on an exact match real estate domain name can be found here.
So, how much should I pay for a really good domain? Obviously it varies: How many homes in the area, what is the turnover, what is the median sales price, what is my commission? …..but I would say it is worth between $30,000-$50,000.

Valuable Asset: ParkCityRealEstate.com sells for $60k

Rob Grant owns the world’s largest collection of geo-targeted .com real estate domains. He sold ParkCityRealEstate.com to EW Partners of Park City, Utah for $60,000 in 2011. Grant said, “”We rarely sell any of our valuable geo-targeted real estate domains unless the offers are significant and reflect the true value of these names. ParkCityRealEstate.com was a domain that I originally hand registered back in the November 1996. This is a great example of how valuable these real estate .com domains have become over the years as a unique asset class – despite ongoing recessions and our current global financial crisis. Frankly, there’s no better investment out there.” Read more about Rob’s real estate domains at RealEstateDirectory.com.

How to Avoid Dot-Com Disasters
The first tip is to invest in your domain name as you would secure a primary location for a storefront. Location, Location, Location! Always .com and buy the best you can afford. Generic, descriptive and memorable adjectives make great website domains. Skip dashes, long names, broken language and made-up terms. “Don’t cut corners with your online identity,” says Frank Schilling, founder of DomainNameSales.com and an Internet entrepreneur. “A better domain name will lower your lifetime marketing costs.”

Top 500 Reported Domain Sales complied by Domaining.com
See the entire list here: http://www.domaining.com/topsales/

Make sure your domain name represents your company and your luxury image and you’ll be setting a strong foundation for success.

A Premium Domain Name can improve your Search Engine Ranking

Posted on March 8, 2012 by editor

A Premium Domain Name can improve your Search Engine Ranking helping you Reach Buyers and Sellers

“Raise your hand if you have your name or company name as your domain name . . . Ouch. Should this be? Why is having your name in your domain name (such as JohnJones.com) not good? Because your domain name is one of the first things that the major search engines look at (even before your Title) to see how relevant you are to the prospect’s search. In other words, if a prospect types in “Boston luxury homes” into the search engine, and my website domain name is BostonLuxuryHomes.com, it is a directly relevant website and is given high value in the search engine rankings.”

Read Randy Eagar’s advice for real estate domain names at Webstarget

Real Estate Domain Name Sales

Posted on March 7, 2012 by editor

I was talking to a friend of mine the other day, who is a real estate agent, and she told me that the best investment she ever made in her business was buying a premium domain name. It has brought in leads & referrals, resulting in millions of dollars in home sales… so I did a quick search on domain name sales in the real estate industry and thought I’d share them with you. (The list was too long, so I’ll just report some that caught my attention.)

These real estate domain names were/are great investments for real estate professionals who recognized the opportunity… Did you? These domains have obviously paid for themselves with the first home sold. A premium domain name can help real estate professionals capture more business and become a strong competitor in the area instantly. If you want to make your mark in luxury real estate, make sure you own your market.

Domains	Sold For	Year Sold
Villas.com	$477,630	2008
HouseRentals.com	$135,800	2011
InvestmentProperty.com.au	$127,501	2011
MyrtleBeachCondos.com	$120,000	2008
CommercialProperties.com	$100,000	2008
HomeForeclosures.com	$90,000	2007
ApartmentListings.com	$87,500	2012
WaterfrontProperty.com	$80,850	2008
NewYorkApartments.com	$65,000	2010
LuxuryApartments.com	$65,000	2010
ParkCityRealEstate.com	$60,000	2011
Property.co.za	$56,000	2010
VegasRealEstate.com	$53,611	2005
TucsonRealEstate.com	$50,450	2011
BoiseRealEstate.com	$50,000	2004
PasadenaRealEstate.com	$44,187	2006
NewYorkApartmentsForSale.com	$42,000	2012
NewHomesForSale.com	$35,000	2010
HomeOwnersInsurance.net	$32,000	2010
Neighborhoods.com	$27,500	2012
LagunaBeachRealEstate.com	$27,350	2006
Property.co	$25,600	2010
NYCrentals.com	$25,350	2010
OklahomaRealEstate.com	$25,000	2008
NevadaMLS.com	$25,000	2004
Villas.net	$25,000	2007
ForclosureLoans.com	$25,000
PropertyAppraisal.com	$23,530	2011
CommercialProperties.com	$23,500	2011
MarylandRealEstate.com	$22,000	2010
LeaseBuster.com	$22,000	2010
RealEstateLaw.com	$21,500	2011
MORealEstate.com	$21,250	2006
HuntingtonBeachRealEstate.com	$20,000	2011
Mortgage-Calculator.co.uk	$19,188	2012
ServicedApartments.com	$18,000	2010
AtlanticCoastMortgage.com	$18,000	2011
AparmentBuildings.com	$17,500	2011
JupiterIslandRealEstate.com	$17,500	2008
1stRealty.com	$17,500	2007
Mortgage.asia	€ 17,500	2011
ParisApartments.com	€ 15,000
IntelligentHome.com	$15,000	2011
NewYorkOfficeSpace.com	$14,400	2011
Real-Estate.asia	$14,175	2011
PalmSpringsHomes.com	$14,000	2010
ExotiqProperty.com	$14,000	2010
AmericanProperty.com	$14,000	2010
RealEstate.pro	$14,000	2010

Note: These sales are for Domain names ONLY.

Remember, the majority of transactions are never reported, including many of the biggest Domain name sales that are often subject to non-disclosure agreements.

These names will continue to rise in value as real estate agents acquire domain names to capture mind-share and market share.. Domains, that once acquired, will most likely not be available again until the business itself is sold.

The Domain says it All….

Posted on March 5, 2012 by editor

A great exact match real estate Domain name will allow a total stranger the ability to understand exactly what the website is going to be about without ever visiting the site. There is a pre-expecation of what someone will find at LuxuryPropertyNewYork.com, LuxuryCondosVail.com, WaterfrontPropertyCalifornia.com. Fill with relevant content and you instantly become the authority.

For elite real estate agents whose business is to sell luxury homes, a luxury domain name:

Is where your high networth clients want to be…
Will drive relevant traffic and targeted leads to your website
Has the prestige your clients are looking for when searching for a home to buy or looking for an appropriate/exclusive marketing venue to list their own luxury property to sell.
Creates leads through direct navigation
Provides instant credibility with high networth clientele and businesses worldwide
Significantly increases recall when advertised or marketed
Optimizes better in search engines like Google and Yahoo.
Is an appreciating business asset

As Luxury Marketing specialists Ron & Alexandra Seigel said: “Choosing the right brand name is extremely important for luxury real estate marketing professionals. Some of the best brand names deliver an emotional impact that makes it easy to remember and also propels sales. Striking just the right chord with your target market is the key.”

Make sure your domain name represents your company and your luxury image and you’ll be setting a strong foundation for success.

Luxury Property Domains

Luxury Real Estate Branding & Marketing: Luxury Agents need Luxury Domains… Own Your Market!

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